Along with providing contact details, business cards help potential clients, partners, and investors remember you and your business. A strategically designed business card can make a lasting impression and in turn, make you and your business more memorable. Boring lackluster business cards that do not stand out are tossed in the trash. Custom designed business cards connote success and luxury benefitting any business. Business cards with wow factor start conversations that land you new clients.
Become more memorable in an instant with distinctive business cards designed to amaze. Hire a professional to design your new business cards and have them printed by a professional local print shop. You will be glad you did.
Here are eight business card makeover tips and tricks you can use to make your business cards stand out and get your business the attention it deserves.
- Readability counts an all cards.
When someone has your business card they need to be able to get in touch with you at a glance. You do not want to make it a struggle for a potential client to be able to contact you. Make sure the text on your business card is easy to read; avoid font sizes that are too small, font spacing that is too crowded, and font colors that are too similar to the background color.
The smallest font size that is readable on a business card is generally 10pt to11pt. The largest font size on most business cards is 12pt and is usually the size used for the cardholder’s name. Beyond font size, other factors affect readability. A card with dark text on a light background with the words capitalized is easier to read than light-colored words in all caps on a card with a dark background.
- Bigger is bolder with oversized text.
Bold business cards make a powerful first impression making your business and brand more memorable. Currently, using oversized text is a bold trend popping up on attention-grabbing business cards. Oversized text (18pt and up) is usually reserved for the business name or the tagline. Make an unforgettable first impression and can convey bravery, courageousness, and strength by going big.
- Brand consistently for brand consistency.
To build brand recognition and trust, every representation of your brand must be consistent. All business branding elements such as the logo, tagline, colors, and fonts (also called typefaces) should be harmonious across all digital and print media. Matching colors and design elements on everything from letterhead to t-shirts to business cards builds trust in your brand identity.
- Think thick with 24pt heavy cardstock.
Knock out your competition with heavyweight business cards printed on ultra thick 24pt heavy cardstock. You will never be outclassed when you hand out super strong cards twice as thick as traditional business cards. Remarkably resistant to folding and creasing, durable 24pt heavy cardstock business cards are built to last. This paper is a good choice for dependable rock-solid no-nonsense businesses with staying power.
- Be dazzled by Akuafoil.
For visually stunning full-color foil business cards guaranteed to get you noticed go with Akuafoil. You can foil the whole card or only certain elements with jaw-dropping brilliance. Akuafoil business cards are for imaginative innovators, early adopters, industry leaders, and edgy trendsetters.
- Feel bossy with embossing.
Embossed business cards have raised three-dimensional designs you can feel. Expect to feel like a boss when you pass along cards this touchable. Take charge leaders who lead by example this style is for you.
- Attract with magnets.
Put a uniquely attractive graphic on a magnetic business card and people will never throw your card away. Stay top of mind with magnetic business cards on refrigerators as a constant reminder of your business. People will know how to reach you when they need you when you have a magnetic business card. good for dependable delivery drivers, reliable repair experts, and health-promoting healers.
- Wow with spot UV finishing.
For the ultimate in visual wow factor look no further than spot UV full-color business cards. Apply spot UV specialty finishing enhancing areas of your business card so they will stand out. This dramatic specialty finish works well for any business with a personal touch offering clients customized products and services.
Visually powerful business cards are noticed and remembered. Remember these business card makeover tips. Make sure the text on your card is readable. Select a heavy enough paper so it feels good when in hand. Design trends like oversized text work well as long as you are consistent with branding elements. Custom designed business cards with Akuafoil, embossing, or spot UV finishing will work wonders for your business.